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Cindy Bidar

No more random tactics. No more throwing stuff at the wall and hoping something finally sticks. Just the right choice for right now, based on data, not hope.

Why most solopreneurs struggle

Why most solopreneurs struggle Read this post online instead. Every morning was the same. That uncomfortable tightness in my stomach. The low-level feeling of dread. That panicked voice in my head asking, “What day is this? What am I behind on? Where have I dropped the ball?” For years, that was my wake-up routine. No one else knew how much I struggled. It wasn’t obvious from the outside, but inside? I was a knot of anxiety from the minute my eyes opened until I crawled back into bed,...

My complete content publishing system for 2026

My complete content publishing system for 2026 Click here to read this post on my website. I’ve been a daily email writer for seven years. That’s more than 2,500 emails written. Probably somewhere around one million words. But it’s time for a change. Daily email isn’t working for me anymore—and not for the reasons you might think. I do still believe that daily email is a powerful way to build community and create engagement. So why the change? Because this email-forward system is hiding my...

Consistency vs diligence

The other day I stumbled upon Alice Seba’s YouTube channel, and this video captured my attention. Consistency Will Overwork You and Keep You from Your Goals As someone who has talked about consistency for years, who has said (repeatedly) that consistency trumps brilliance every time, and who often advises clients that the first skill they must build is consistency, I had to watch. I think you should, too. She makes an important distinction that isn’t clear when we just cling to the...

I get overwhelmed, too

We were scheduled to fly out of Casablanca on Wednesday. I should be snuggled up in my cozy home office in Arizona, writing this to you. Instead, I’m still here in Morocco, hanging out in an AirBNB for a couple of days. See, yesterday’s email wasn’t just a hypothetical, “Here’s what to do when you have a big project.” It’s what we’re living. Our flight was canceled, and now we’re navigating how and when to rebook so that it has the least financial/mental/physical impact. We’re approaching...

Every big project

Every big, overwhelming, brain-breaking, stress-making project is just a collection of small projects. And small projects can be easily completed. Let’s break it down. Picture this: You’ve decided to start a YouTube channel. You’ve chosen a channel name, created your header graphic, and written a description. Now you set aside 3 hours to “work on YouTube.” But what does that mean, exactly? Simply saying, “I’m going to record a YouTube video” might trigger that overwhelmed,...
Narrow street lined with shops and people

💀 Fear

I've been thinking a lot about fear, and how often I let it make decisions for me. The fear of being lost and feeling helpless kept me from exploring the world in a bigger way. The fear of being ridiculed kept me from owning my expertise, and charging accordingly. The fear of being wrong kept me from speaking out about things that I believe. There's an expression that says, "Feel the fear and do it anyway." I used to think that was just more "grind harder" bravado, but it's not. What I've...
A red heart-shaped padlock hangs outdoors.

❤️‍🩹 Healthier hearts

Hey Reader, A few days ago, while getting some keys made, my heart decided to have a little dance party all on its own. My pulse shot up to 140 BPMs, and not in a smooth, fast-but-steady way. More like a toddler with a drum kit. I’m fine now, but it was scary for a few minutes. We took a trip to the pharmacy, answered a few questions (not on any meds, haven’t eaten fish today, no other symptoms), and walked out with magnesium and the name of a cardiologist in case it happened again. According...

Inevitable success

Hey Reader, Inevitable Success. That’s a term I’ve been tossing around for a while. I even have a mug. But what does it really mean? I’ll tell you first what it’s not. It’s not feel-good affirmations. It’s not “law of attraction” or “manifesting” your dreams. It’s not having a positive attitude or a better mindset. Inevitable Success is a science-backed, fail-safe system. It’s choosing a path, putting in the effort, analyzing the results and deciding to continue or choose a different route....
A young woman with arms crossed looking annoyed.

5 things I recommend that make my clients mad

Hey Reader, Listen. I love some lifestyle freedom as much as the next gal. Without it, I wouldn't be spending three months here at the Villa on the Hilla in Tangier, would I? But here's the truth about that lifestyle freedom that no one wants to admit: It's not where you start. You start with the foundational systems. Have an actual office. I can tell you from personal (and recent) experience that an office with a door you can (and do) close makes everything else easier and more efficient....
Scientists in lab coats working with test tubes

Conflicting advice

Hey Reader, Earlier this week I listened in on a webinar where the presenter said (I’m paraphrasing), “you can’t build a sustainable business on low-ticket offers.” Today I received an email from someone else who said, “low-ticket is the best way to create cash flow.” I admire and respect both of these people, just as I admire and respect the people who have said: Webinars are dead/webinars still work Summits are overdone/summits are da bomb Video is the only content that matters/blogs are...

No more random tactics. No more throwing stuff at the wall and hoping something finally sticks. Just the right choice for right now, based on data, not hope.